Monthly Archives: November 2019

Congruence

Congruence

We often wonder how we look to others and the outside world, and most of us hope that what we put forward is congruent with how we both act and view ourselves. This is such a story. When searching on the internet for a product or service, one thing that seldom enters one’s mind is how that experience, in the digital domain, matches up with the reality of the physical world. And it never occurred to us at Pacific Motorsports, either, because we consider our outward facing presentation to be the same as how clients are treated under our roof. Yet how do we really know this? This came into focus recently when a new client returned for some additional work on their beautiful 6 Series. Noticing the out-of-state license plates, I asked how he had found Pacific Motorsports and decided to come here.  First of all, as an experienced BMW owner he said he didn’t want to go to the dealer, as he had had enough ... read more

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